La estrategia de diferenciación para la internacionalización de la red innova schools al mercado Mexicano
Date
2018-05-11
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Publisher
Universidad Inca Garcilaso de la Vega
Abstract
El presente trabajo busca analizar identificar e implementar las estrategias de internacionalización, entre ellas; la estrategia de diferenciación de Porter; que la red Innova Schools puede adoptar durante su actual proceso de internacionalización y que éste se desarrolle de manera exitosa y eficiente; y que pueda por lo tanto lograr un impacto positivo y a su vez competir en el amplio mercado de educación básica de la Ciudad de México
The following research work wants to analyze, identify and implement the internationalization strategies; specially, the differentiation strategies of internationalization of Porter, that Innova Schools Network can adopt during its current internationalization process, and this one develops efficiently and successfully. Therefore, achieve a positive impact and compete the great basic educational marketplace of Mexico City.
The following research work wants to analyze, identify and implement the internationalization strategies; specially, the differentiation strategies of internationalization of Porter, that Innova Schools Network can adopt during its current internationalization process, and this one develops efficiently and successfully. Therefore, achieve a positive impact and compete the great basic educational marketplace of Mexico City.
Description
Keywords
Estrategia, Estrategia de internacionalización, Diferenciación, Competitividad, Globalización, Proceso de internacionalización, Strategy, Internationalization strategy, Differentiation, Competitiveness, Globalization, Internationalization process